Digital Marketing Training Course




11:00 AM

03:00 PM

06:00 PM




πŸ’Ό Why Join the Digital/Social Media Marketing Course?


Unlock the doors to the dynamic world of digital and social media marketing with our Digital/Social Media Marketing Course! Taught by the expert, Professor Mirza Shaban Zafar, this 2-month program is your gateway to conquering the digital marketing landscape. πŸŒπŸ“±


🌟 Benefits of This Course


By enrolling in this course, you’ll gain a multitude of advantages:


πŸ“š Course Contents




Total 24 Lectures

Occurrence: 3 days a Week, 3 Lectures/Week, 12 Lectures/Month

Daily 60 Minutes

Duration: 12 Weeks

Fees: Rs 18,000

In this comprehensive course, you will learn the following essential digital marketing skills:


SEO (Search Engine Optimization)

Social Media Marketing on various platforms:

Facebook πŸ“·

Instagram πŸ“Έ

Twitter 🐦

LinkedIn πŸ‘”

Pinterest πŸ“Œ

YouTube πŸ“Ή


πŸ‘¨β€πŸŽ“ Who Can Join this Course?


This course is open to individuals with at least a Matriculation qualification who wish to master the art of digital and social media marketing. πŸŽ“


πŸ’Ό Job Opportunity After This Course


Upon successful completion, you can embark on a rewarding career in digital marketing, working with businesses across various sectors to enhance their online presence and customer engagement. πŸ“ŠπŸ’Ό


🏒 Business Opportunity After This Course


Equipped with digital marketing expertise, you can also establish your digital marketing agency, offering services to businesses looking to expand their online reach and customer base. πŸš€πŸ€


πŸ’° Freelancing Online Earning Opportunity After This Course


Another avenue is to become a freelance digital marketer, offering your services to clients in need of digital marketing strategies, be it SEO, social media marketing, or more. πŸ’»πŸ’΅


πŸ“ž Contact Details:


Institute Name: Microtech Institute – School of Software and Commercial Training

Address: Katchery Road, Opposite Nishat Cinema, Sialkot 51310, Punjab, Pakistan



Office Timing: 09:00 am to 7:00 pm

Google Map Location: Map

πŸ“±πŸŒπŸ“ˆ #DigitalMarketing #SocialMediaMarketing #CareerOpportunities


Course Overview

This Digital Marketing Training Course is designed to provide students with a comprehensive understanding of the key concepts and tools used in the world of digital marketing. Through a series of interactive lectures, hands-on exercises, and practical projects, students will learn how to develop and execute effective digital marketing campaigns that drive results.

This is Top Course offered at Microtech Institute

Facebook, Instagram, Whatsapp ads shall be taught in this course.

Course Objectives

  • Understand the fundamentals of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing.
  • Learn how to develop and implement a digital marketing strategy that aligns with business objectives and targets specific audiences.
  • Gain practical experience using popular digital marketing tools and platforms, including Google Analytics, AdWords, and Facebook Ads Manager.
  • Learn how to measure and analyze the effectiveness of digital marketing campaigns, and use data to make informed decisions and optimize future campaigns.
  • Develop the skills needed to succeed in a variety of digital marketing roles, including digital marketing manager, social media specialist, and content marketing strategist.

Course Curriculum

Module 1: Introduction to Digital Marketing

In this module, students will be introduced to the core concepts of digital marketing, including the marketing funnel, buyer personas, and the customer journey. They will also learn about the different types of digital marketing channels, and the key metrics used to measure success.

Module 2: Search Engine Optimization (SEO)

This module will cover the basics of SEO, including keyword research, on-page optimization, and link building. Students will also learn about the latest trends in SEO, including voice search and local search optimization.

Module 3: Pay-Per-Click (PPC) Advertising

In this module, students will learn how to create and manage PPC campaigns using popular platforms like Google AdWords and Bing Ads. They will also learn about targeting options, bidding strategies, and ad copywriting.

Module 4: Social Media Marketing

This module will cover the fundamentals of social media marketing, including creating a social media strategy, developing content, and engaging with followers. Students will also learn how to use popular social media platforms like Facebook, Twitter, and Instagram for marketing purposes.

Module 5: Email Marketing and Content Marketing

In this final module, students will learn about two additional digital marketing channels: email marketing and content marketing. They will learn how to create effective email campaigns, and develop a content marketing strategy that aligns with business objectives.


By the end of this Digital Marketing Training Course, students will have the knowledge and skills needed to succeed in the dynamic and fast-paced world of digital marketing. Whether they are looking to advance their career or start a new one, this course will provide them with the foundation they need to excel in this exciting field.


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